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Unboxing Videos Unboxed


The unboxing experience releases emotion similar to the surge of adrenaline felt when tearing through wrapping paper to reveal the surprise gift inside. As ecommerce continues to trend, designing your subscription box is more important than ever. In a world where everything is captured on social media, your packaging is a prime advertisement for your brand.

Continuing to trend on social media platforms, unboxing videos are a live-action, first person perspective that focus on a box being opened. Over 90,000 people type ‘unboxing’ into YouTube every month– that is a lot of free advertising for your product!

Video Breakdown

  • Starts with a clear picture of the box featuring your brand name and logo
  • Next showcases the box opening where your product will be extracted from the box
  • In closing, you will focus on the product you ordered

Top Industries for Unboxing Videos

Unboxing videos are the fourth most influential content type social media users consider helpful when making purchase decisions. Not only do these videos act to drive conversions or subscriptions, but they grow brand awareness and sales. With the use of our tenured design team, we can create a custom packaging solution worthy of the unboxing spotlight.

Contact us today to get started!




About Rusken: Rusken is a dynamic, modern integrated packaging company with locations throughout the United States. With nineteen (19) facilities in ten (10) states, Rusken is a forward-looking regional organization. Headquartered in Cullman, Alabama, Rusken has experienced exponential growth over the last decade. This success is driven by an entrepreneurial spirit, focus on family-based values and a commitment to a truly remarkable customer experience. From standard corrugated boxes to highly customized packaging solutions that require robust design-work, colorful printing and hand finishing, the good people behind the Rusken name are passionate about quality, delivery, and customer smiles.