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Ecommerce Packaging 2021 Outlook

Ecommerce Outlook 2021
Consumers take note when it comes to sustainability.

While we saw an exponential rise in eCommerce sales in 2020, enhanced by the Covid-19 pandemic, this trend does not seem to be slowing down anytime soon in the new year. According to a recent report from Ranpak and Supply and Demand Chain Executive, 67% of all Americans plan to do more online shopping in 2021 than in 2020.  On top of this trend, 68% of Americans would be more likely to purchase from online retailers with plastic-free and sustainable packaging.

So, what does this all mean for the packaging industry? Corrugated is an essential part of the eCommerce supply chain. More and more organizations are investing in their eCommerce retail strategies to meet the continual rise in customer demands for quick and simple delivery. And to fulfill consumer delivery expectations, corrugated offers the most sustainable, customizable, and efficient packaging source.

The Bottom Line: continual growth in eCommerce sales is here to stay, and consumers take notice of efficient, sustainable packaging upon delivery (or lack thereof). Our team at Rusken is here to help organizations meet these demands, after all, our passion is making your first impression.

Contact our team to collaborate on your next eCommerce packaging solution. We look forward to working with you!

About Rusken: Rusken is a dynamic, modern integrated packaging company with locations throughout the Southeast United States. With thirteen (13) facilities in seven (7) states, Rusken is a forward-looking regional organization. Headquartered in Cullman, Alabama, Rusken has experienced exponential growth over the last decade. This success is driven by an entrepreneurial spirit, focus on family-based values and a commitment to a truly remarkable customer experience. From standard corrugated boxes to highly customized packaging solutions that require robust design-work, colorful printing and hand finishing, the good people behind the Rusken name are passionate about quality, delivery and customer smiles.